Compare online sales and omni-channel retailing

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Reference no: EM133310874

Question 1: Compare online sales and omni-channel retailing by referring to Blue Nile and Tiffany. Please at least summarize how these two companies operate differently, pros and cons, etc.

Question 2: What do you think of Tiffany's decision to not sell engagement rings online? What do you think of Blue Nile's growth into the non-engagement category?

Question 3: Given that Tiffany stores have thrived with their focus on selling high-end jewelry, what do you think caused the failure of Zales' upscale strategy in 2006? What products should Zales focus on?

Question 4: Which of the three companies do you think is best structured to deal with the weak economic times?

Question 5: How do you think lab grown diamonds will impact the diamond industry? What advice would you give to each of the three companies regarding its pricing and strategy?

Reference no: EM133310874

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