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Compare and contrast a four Ps approach to marketing versus the value approach (creating, communicating, and delivering value). Select and examine these approaches for at least one routine and non-routine problem. What would you expect to be the same and what would you expect to be different between two companies that apply one or the other approach?
Deliverable length is a minimum of 2 body pages.
when refusing a claim or request for adjustment, what should be the goal of the indirect format message? to avoid defamation charges, which of the following would be the best practice? why is the indirect format usually a better choice when sending n..
In business we all have a job to do, things that have to get accomplished. As managers we have to see that the work is done. We also want our people to work effectively and be innovative. Is there a difference in managing a team for results and one f..
Indicate whether a debit or credit decreases the normal balance of each of the following accounts.
How would you determine if an employee would be ready to be promoted within the organization? Does organizational structure and span of management impact those decisions?
The chart below shows the Master Production Schedule (MPS) and committed customer orders for a new MP3 Player you manufacture. Based on this information calculate Available to Promise (ATP.)
From institution based and resource based views identify the obstacles confronting MNE's from emerging economies interested in expanding overseas.
Explain the role of ethics and social responsibility in developing a strategic plan, considering stakeholder needs. Explain how your ethical perspective has evolved throughout the program.
Explain the assumptions of human behavior regarding the three different arguments in the literature on the possible effects of competition on the level of misreporting of divisional managers toward headquarters. Why may some of the assumptions not ho..
you are the supervisor for a large technology-based corporation. one of your subordinate managers carly is heading up a
If a painter does their very best “in good faith” to paint a person’s house as promised in a contract but the paint job is very poorly done, is the painter entitled to payment, as promised in the contract? If the cost of paint skyrockets after a pain..
Create a Gantt chart showing a timeline for when the different changes proposed should be made, detailing which changes may overlap and showing how long each change will take to institute. Provide information to support your decisions and to expla..
Both the conscious and automatic systems help in the pursuit of goals. The conscious system does much of the goal setting and helps to resume goal pursuit that has been interrupted. Describe the goal and the reasons it has been interrupted. How have ..
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