Compare and contrast the decision process for early

Assignment Help Management Theories

Reference no: EM133686426

Question 1. Define the following terms: late adopter, early adopter and late majority. Which category describes you?

Question 2. Compare and contrast the decision process for early as compared to late adopters.

Question 3. Use the examples from the article to discuss how late adopters eventually move on to new products.

Question 4. Discuss the "Lag-User Method" and how it might help companies tap the potential of later adopters

Reference no: EM133686426

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