Company strategic objectives

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Question

If I were a business owner, the implementation choice would depend on the industry and the company's strategic objectives. Vertical integration, as in Apple's case, might ensure control and quality over the entire production process, ideal for industries like technology. However, horizontal integration, exemplified by Alphabet, could be more beneficial in terms of diversifying offerings and expanding market reach, especially in dynamic and innovative industries.

Reference no: EM133631386

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