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Company attain its overall strategic objectives

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Reference no: EM131272610

PROBLEM:

  • Marketing planning involves choosing marketing strategies that will help the company attain its overall strategic objectives.
  • The plan begins with an executive summary that quickly reviews major assessments, goals, and recommendations. Also
  • You will present an analysis of the various opportunities and threats that the particular market for your chosen business holds.The main section of the plan presents a detailed SWOT analysis of the current marketing situation, as well as, potential threats and opportunities.
  • The plan next states major objectives for the brand and later outlines the specifics of a marketing strategy for achieving them.

You will write up thePROBLEMin a concise paper of no more than 350-400 words. *

*The brand is Samsung Electronics Company.

Reference no: EM131272610

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