Companies face in building successful business model

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1.What do those who utilize online dating services want? What consumer needs do these services meet? At what levels of Maslow’s hierarchy would you place the need(s) relevant in the context of online dating services?

2. What is an effective approach to building an online dating service? What challenges do companies face in building a successful business model?

3. What do you think of Frind’s chosen strategy as POF faces new competition? Will this succeed or fail given the changes in the marketplace? Why?

4. Imagine you are building a start-up Internet dating service. What would you do? How would you motivate consumers to try your service?

Reference no: EM132165895

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