Communicating for effective change

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Reference no: EM1364998

Communicating for Effective Change

1. What role does managerial communication play in the emergence of an organization's consensus surrounding change?

2. Suggest a communication strategy/plan for communicating a change initiative. If the change initiative involves office cutbacks and workforce reduction, how would you communicate this to the employees? What role does communication play in overcoming resistance to change?

Reference no: EM1364998

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