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As the manager of user experience for a large Internet service provider, Gina spends a lot of her time trying to figure out how best to communicate the value of the technology enhancement services that the firm provides. For this reason, Gina been asked to give a presentation at a big technology conference on the topic of "communicating value to customers." With 15 years in the business, Gina feels confident she has a lot to offer the audience, which is largely comprised of people just like her. But with only 20 minutes to speak, she is concerned about how to fit it all in. Which of the following areas of effective communication should Gina focus MOST of her efforts in preparing the presentation?
What are the four basic components of a business organization; and which is most important?
Past experience indicates that 80% of sales each month are on credit and that collection of credit sales occurs as follows: 60% in the month of sale, 35% in the month following the sale, and 3% in the second month following the sale. The other 2% ..
A telephone call center uses four customer service representatives (CSRs) during the 10:30 a.m. to 11:00 a.m. time period.
What particular types of innovation activities exist for which large firms are likely to outperform small firms? What types exist for which small firms are more likely to outperform large firms? What are some advantages and disadvantages of collabora..
in 2-3 pages explain what expenses and costs face todays air industry. in addition evaluate what the current fuel costs
Susan Tanks, manager of a division that produces air-to-ground radio communication units on a special-order basis, was excited about an order received from a nearby military base for 10,000 radio units. The military agreed to pay full manufacturing c..
you represent a large u.s. corporation that manufactures rubber tires and you want to begin manufacturing and
In jobs you have had, what have been the critical aspects of value added by the workers? Could they have been automated? What would have been lost if they had been automated?
discuss the principles of graphic design explaining why you would choose certain points to illustrate your message.
What should be the main trade promotions objectives for Hot Fire Fuel Injector Cleaner? What challenges or obstacles might keep the company from reaching those objectives? Design a trade promotions program for Hot Fire Fuel Injector Cleaner.
How can firms ensure that their code of business ethics is read, understood, believed, remembered, and acted on rather than ignored?
In reading Appendix A of this chapter, you may have been struck by the fact much governmental accounting information (GAI) software systems appear to be incapable of handling the full reporting requirements of a government of a governmental entity. A..
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