Common sources of in compatibility and cross-border alliance

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1. Why might a candy company utilize a ‘longer channel of distribution’ than a company selling restaurant equipment? Briefly describe how each company might structure its ‘go-to-market’ (distribution) strategy and provide rationale.

2. What are the common sources of in compatibility and cross-border alliances and what can be done to minimize them?

3. Discuss in what ways the rights and responsibilities of patients and employees are alike.

Reference no: EM132159573

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