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A large technology company is going to market with a new software application (product) that tracks college students’ progress through their academic careers. The customer base for this company is higher education. Focus groups were conducted with students, staff, faculty, and company representatives to test and name the product. The marketing department decided not to take the feedback they received from these focus groups with respect to naming the product, and they named the product Pilot. In higher education, as in most industries, the term “pilot” means a test or trial phase. The salespeople are struggling with calling the product Pilot, and are making up their own names for it as they discuss it with customers. The Director of Sales tried unsuccessfully to discuss the situation with the Director of Marketing to negotiate a new name for the product that is more in line with the company’s target market. The meeting turned into a yelling match. Currently, the two directors are at an impasse. Evaluate where the communication breakdown occurred in this negotiation, using terminology and knowledge from this module, and propose at least two communication strategies that might have allowed the negotiation process to be more successful.
Operations Management is about a book review. Title of the book is "Goal". This book has been written by Dr. Eliyahu Goldartt. The book has been appreciated by many as one of those books which offers an insight into the operations and strategic capac..
Operational plan pertaining to a hospitality enterprise is given in detail in the solution. The operational plan is an important plan or preparation which gives guidelines regarding the role and responsibilities of each and every operation at all lev..
Recognise the importance of a strategic approach to the development and deployment of organisational information systems. Demonstrate an understanding of the importance of databases and their integration to the organisation's overall information mana..
An analysis of the holding costs, including the appropriate annual holding cost rate.
Briefly explain Evolution and contributor of Operations management.
A number of drivers of change have transformed the roles, functions and responsibilities of an operations manager over recent years. These drivers have not only been based on technological innovations but also on the need for organisations to develop..
Compute the Optimal Order quantity of DVD players. Determine the appropriate reorder point.
Evaluate problems in operations and identify approaches to overcoming them. Critically evaluate operating plans and identify areas for improvement. Justify, implement and evaluate changes to operations in line with modern approaches.
Develop a report for Figi Fabricating that will address the question of whether the company should continue to purchase the part from the supplier or begin to produce the part itself.
Prepare a staffing plan showing the change of your unit from medical/surgical staffing to oncology staffing.
Ccompare the effectiveness of different leadership styles in different organizations
Be able to understand the concept of risk, roles and responsibilities for risk management and risk management tools and models.
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