Cola wars continue-coke and pepsi in 2010

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1) Based on information from the Harvard Business School "Cola Wars Continue: Coke and Pepsi in 2010" case study, conduct an industry analysis of the carbonated soft drink (CSD) industry using Porter's Five Forces industry analysis framework. Please label each force accordingly and include as much detail as possible in your analysis.

2) Based on the results of your industry analysis, which force has the greatest power/influence in the CSD industry and why?

Reference no: EM132955942

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