Coca-cola is running special price promotion

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Coca-cola is running a special price promotion to celebrate the anniversary of Coke Classic. The brand manager for Pepsi is interested in understanding the effect of Coca-cola's promotion on Pepsi sales. The secondary data source that would likely provide the richest answer to this question is: Coca-cola is running a special price promotion to celebrate the anniversary of Coke Classic. The brand manager for Pepsi is interested in understanding the effect of Coca-cola's promotion on Pepsi sales. The secondary data source that would likely provide the richest answer to this question is: Point-of-sale data Nielsen ratings Social media data Google search trends.

Reference no: EM133564658

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Coca-cola is running special price promotion : Coca-cola is running a special price promotion to celebrate the anniversary of Coke Classic.
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