Choosing a channel-organizational outline strategy

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Reference no: EM132836067

Choosing a Channel & Organizational Outline Strategy

Directions: Complete analysis of the following situations to determine what communication channel you believe would be most appropriate for conveying the message and then decide whether a deductive/direct or inductive/indirect strategy would be appropriate.

1. Seller to customer: An e-commerce site is promoting a special digital music subscription to its customers who recently purchased a portable music device.

Channel:

Writing Strategy:

2. To company from customer: An incorrect part ordered from a website must be exchanged. No return instructions were provided with the invoice.

Channel:

Writing Strategy:

3. Quality manager to production manager: Discontinue production until a flaw just discovered in the production process has been corrected.

Channel:

Writing Strategy:

4. Seller to customer: We cannot provide a free cellular phone upgrade until the service contract is renewed.

Channel:

Writing Strategy:

5. CEO to managers: Pension plans will be discontinued to new hires.

Channel:

Writing Strategy:

6. Management to employees: A meeting to learn about the company's new stock option plan is announced.

Channel:

Writing Strategy:

7. Seller to customer: Because of an increase in fuel cost, the company's price structure will increase beginning June 1.

Channel:

Writing Strategy:

8. Assistant to manager: The assistant has been asked by his manager to research an issue and respond immediately while the manager is still on the telephone with the customer.

Channel:

Writing Strategy:

9. Management to employees: A new policy prohibiting employees from smoking at work and at home is introduced as a means of managing rising health care costs.

Channel:

Writing Strategy:

Reference no: EM132836067

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