Choose a firm of interest and explore the content

Reference no: EM133390146

Chapter Reading: Read Ch-7 "Business-to-Business Marketing" from the text book- Dhruv Grewal and Michael Levy (2022) "Marketing" (8th Edition). McGraw-Hill Education, Digital Version: ISBN13: 978-1-260-71743-3.

Test your Knowledge (Question):

Discussion Question #1 ‘LinkedIn' has grown into a platform that firms use for a variety of business needs. Choose a firm of interest and explore the content on its LinkedIn page. How is the firm using LinkedIn to attract customers, suppliers, or employees?

Reference no: EM133390146

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