Characterize the business model

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Select a social networking or online community (i.e. "platform") that you are currently part of. If you are not a member, select a platform with a focus area that interests you by using a search engine such as Google. Characterize the business model utilized by your selected platform by addressing the following:

Classify your choice according to one of the five types of social networks and online communities (e.g. general, etc.). If you were asked to make a second classification, indicate which of the remaining five categories you select. If none of the others would apply, indicate why.

Based on your review of their site, describe how the platform generates revenue from users. If a premium membership is available at a fee, would you upgrade from a free, standard user account? Support your response by providing two reasons.

Give an example of how the platform would utilize an algorithm to influence a user to make a purchase. If you were the target of the same algorithm, would it influence you - why or why not?

Reference no: EM133046057

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