Characteristics of unfocused service category

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Reference no: EM133340412

Questions

1. Briefly discuss ONE example of a government policy/regulation/campaign that has affected a service industry.

2. How do high-contact services differ from low-contact services?

3. How may the consumers reduce perceived risk when evaluating services to choose?

4. What are the characteristics of an unfocused service category?

Reference no: EM133340412

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