Reference no: EM132259815
1. Briefly explain the following characteristics of long-term car insurance?
A. Types of long-term care policies
B. Triggers to become eligible for benefits
C. Exclusions
D. Protection against inflation
2. When utilizing an Automated Storage and Retrieval System (AS/RS) task interleaving is not possible.
True False
3. The default theme name is ____.
Default theme
Theme1
Default theme1
Theme
4. Which pricing strategy is used when marketers set a relatively high price to obtain high margins at the expense of sales quantity, then lower the price over time?
Price skimming
Promotional pricing
Cost-plus pricing
Price penetration
Competitive pricing
5. Price signals product quality and status. It is inherently subjective and tied to consumers’ perceptions rather than objective reality. And it is:
Easy to optimize when manufactures know their cost of goods sold.
The most challenging element of the marketing mix.
Artificially raised by image-building advertising campaigns.
The simplest of the marketing mix elements to determine.
6. One of the main sources of variance in demands on a warehouse is _____________.
Empty forklift trips
Time spent correcting errors
seasonal variations through the course of a year
Eliminating areas of congestion
7. Reference prices influence what people are willing to pay for goods and/or services. __________ reference price is what everyone else is paying for the product. __________ reference price is what the consumer thinks they should pay, given their past experience and the buying situation.
Peripheral/Central
Internal/External
External/Internal
Peripheral/Personal
Market/Personal
8. Aside from the nature of the product, which element of the marketing mix has the largest influence on the price that people are willing to pay?
Packaging
Promotion
Place
Presentation
People