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Based on inspiration of the movie "The Founder", carry out a strategic analysis and evaluation of current situation (especially the digital economy), focusing on the themes of business model innovation or entrepreneurship. Use appendices to provide detailed supporting evidence and make sure that you integrate key points from the appendices into your answers.
Your analysis should include as a minimum:
i. The characteristics of digital economy and its differences compared with the industrial economy.
ii. The basis of competition in certain industry (Porter's generic as a minimum).
iii. Target customer analysis.
iv. Feasible business model.
v. Risk analysis.
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