Changes to the flavor of coke

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Reference no: EM132092595

What do you think Coke could have done or changed to have had the support of the consumer during changes to the flavor of coke and competition with Pepsi? Do you think that to bring in the consumer before such a change to get an opinion or survey of what they want would be a wise investment for the company or do you think that sometimes just releasing the change first would be better?

Reference no: EM132092595

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