Change the contents of their products to appeal to buyers

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Reference no: EM132109038

Critics of the tobacco industry allege that in developing markets cigarette manufacturers create special tobacco blends that contain additives to give an extra "kick." If true, such practices put the "standardization-versus-adaption" issue in an unusual perspective.

1. If tobacco companies adapt their products in this way, do you think this practice is ethical?

2. Can you think of companies in other industries that change the contents of their products to appeal to buyers?

This week's discussion is based on material in Chapter 14 of the course eTextbook. You are encouraged to review the material before posting to the topic. Note the following:

• Cite your sources using APA style; include a Reference page entry and parenthetical citations. See the announcement titled "Discussion instructions - refer to throughout the semester" for additional APA citing resources.

• Please label your responses in your initial posting so it is clear which comments are intended for each part of the discussion.

• Your response to each question should be a minimum of 6 sentences long.

Reference no: EM132109038

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