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Challenges and Opportunities in International Business
Can You Discuss how international business-to-business (B2B) and business-to-consumer (B2C) e-commerce have been facilitated by the Internet and other technological advances as you explore the following questions:
- What barriers to effective international business management has technology lowered?- How has technology changed markets?- What new alliances has technology enabled?- How is the potential for a firm's international expansion impacted by technology?- Can technology be adapted when a company has business in countries of different technological capacities, or does the complexity create too great of a risk for expansion?
Dsecribe a scenario where a manager selected a proper channel to communicate an important message and one where an improper channel was used.
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