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Central theoretical component of the course

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Reference no: EM132996567

Evaluate the strategic issue(s) in one of the two articles below, using a central theoretical component of the course.

  • If your boss asked for your opinion about this article, what would you suggest that she look for in assessing a firm's ability to achieve sustainable competitive advantage?

Options - select one of the following two:

  1. Video case: " How Spotify Dominates Apple, Google And Amazon In Music," CNBC July 18, 2020 (https://www.youtube.com/watch?v=6viSSo12-PQ&t=61s). 
  2. Article: "Fortnite is the new IRL: Why brands must plan for a rise in virtual gatherings," NIELSEN 2020 09 09 - available in this folder.

Reference no: EM132996567

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