Caterpillar short-term and long-term goals

Assignment Help Operation Management

Reference no: EM132860797

Review the Strategic Management Project Background document.

Review the following terms and concepts discussed this week to prepare for this assignment:

vertical integration

taper integration

backward vertical integration

forward vertical integration

strategic alliances

global strategy

international strategy

innovation

Create a Word doc and title it Strategic Management Research Journal Part 4.

Write a response to the following prompts in your journal entry:

Identify Caterpillar Inc.'s short-term and long-term goals.

Evaluate how mergers and acquisitions in the last 3-5 years have contributed to Caterpillar Inc.'s performance and affected its organizational goals.

Determine the most critical merger or acquisition that has contributed to Caterpillar's performance and success in achieving organizational goals. Defend your choice.

Evaluate the effectiveness of Caterpillar's operational plan for global strategies (international, multi-domestic, global-standardization, or transnational). Include supporting research or data.

Reference no: EM132860797

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