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Case Study - SNOW MONKEY

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Reference no: EM132583211 , Length: word count:2000

Case Study

Refer to the SNOW MONKEY case study.

Your report should be structured as follows:
• cover page
• Table of Contents
• Introduction
• Central section
• Conclusions
• Recommendations
• References
Word count should be 2,000 words ( /-10%).

Format:
• 11 pt Calibri font, black
• Double justified
• Main headings in capitals and underlined
• Subheadings in bold
• A line between a subheading and the following
paragraph
• A line between paragraphs
• Harvard/APA style referencing - in text and at the end
• Minimum of 10 references

Criteria 1 Executive Summary and table of contents
Criteria 2 Introduction: A brief outline of Snow Monkey
Criteria 3 Explanation and critical analysis of strategy of Snow Monkey
- Current strategy being used
- Current Competitive Advantage

Criteria 4 Provide recommendations for the future directions/opportunities/options for the other companies
- Sustainable strategies and competitive advantage

Conclusion

Criteria 5 Provide at least 10 academic sources of information, and five non-peer review articles

Your case study analysis must be fully referenced using the APA style of referencing.

Criteria 6 Grammar, punctuation, sentence formation and quality

Attachment:- SNOW MONKEY - Case Study.rar

Reference no: EM132583211

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