Case study: huge and digital strategy

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Reference no: EM13828385

Case Study: HUGE and Digital Strategy

Harvard Business School 9-712-442

You have been asked to prepare a report. In doing so you will address the following aspects:
1. How would you assess the attractiveness of the digital marketing industry through the five forces?
2. What is HUGE's primary competitive advantage and how sustainable will it be through growth? How important is growth to this company?
3. Which growth option should HUGE pursue? Why?

Additiponal Requirement

This Harvard Business School Case Study No. 9712442 belongs to Corporate Strategy and it is about HUGE, a digital marketing agency in the US. With ever changing digital media markets, the company is trying to implement novel ideas to expand their business further into health care and pharmaceutical markets.

Word limit 2400

 

Reference no: EM13828385

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