Case study - Authenticity, Is it real

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Reference no: EM132577652

Title - Case study - ''Authenticity, Is it real''

Overview: You are to read a case and include the following information:

What has happened with the company's history? A company's past can greatly affect the present and future state of the organization. To begin your case study analysis, investigate the company's founding, critical incidents, structure, and growth. What are the company's strengths and weaknesses? Using the information you gathered in step one, continue your case study analysis by identifying company strengths and weaknesses. For example, the company may be weak in product development, but strong in marketing.

What is happening outside the company? The third step in a case study analysis involves identifying opportunities and threats within the company's external environment. Special items to note include competition within the industry, customer values and demographics, bargaining powers, and the threat of substitute products. Who are the main players in the case study? Identify the main characters in the case study and briefly describe their role and perhaps their position on the question at hand. Make Recommendations and Prove Reasoning. The final part of your case study analysis should include your recommendations for the company. Every recommendation you make should be based on and supported by the context of your case study analysis.

Total 3 PAGES and APA format and Sources: 3.

Reference no: EM132577652

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