Reference no: EM132989842
Scenario 1: Greener Telco
The chief executive officer of a large telephone company wants its executives to make the organization more environmentally friendly by encouraging employees to reduce waste in the workplace. Government and other stakeholders expect the company to take this action and be publicly successful. Consequently, the CEO wants to significantly reduce paper usage, garbage, and other waste throughout the company's many widespread offices.Unfortunately, a survey indicates that employees do not value environmental objectives and do not know how to "reduce, reuse, recycle." As the executive responsible for this change, you have been asked to develop a strategy that might bring about meaningful behavioural change toward this environmental goal. What would you do?
- Discuss where appropriate, these practices should create an urgency to change (Tasks to be completed at unfreeze stage)
- Discuss where appropriate, these practices should minimize resistance to change (Tasks to be completed at movement stage)
- Discuss where appropriate, these practices should refreeze the situation to support the change initiative (Tasks to be completed at refreeze stage)
Scenario 2: Go Forward Airline A major airline had experienced a decade of rough turbulence, including two bouts of bankruptcy protection, 10 managing directors, and morale so low that employees had removed the company's logo from their uniforms because they were embarrassed
to let others know where they worked. Service was terrible, and the airplanes rarely arrived or left the terminal on time. This was costing the airline significant amounts of money in passenger layovers. Managers were paralyzed by anxiety; most didn't know how to set strategic goals that actually succeeded. One-fifth of all flights were losing money, and the company overall was near financial collapse (just three months from defaulting on payroll obligations). You and the recently hired CEO must get employees to quickly improve operational efficiency and customer service. What actions would you take to bring about these changes?
- Discuss where appropriate, these practices should create an urgency to change(Tasks to be completed at unfreeze stage)
- Discuss where appropriate, these practices should minimize resistance to change (Tasks to be completed at movement stage)
- Discuss where appropriate, these practices should refreeze the situation to support the change initiative (Tasks to be completed at refreeze stage)