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Case - ANALYZING THE SUCCESS OF "RETAILERS"
AMAZON: A BIGGER RETAILER THAN WAL-MART
- Do the accounts give an accurate view of the company's performance?- What can we say about the business plans of these "retailers"?- Which has been/is the most successful of these companies?- Which of them would you recommend investing in, going forward?
The executive summary should provide the critical information of your report. The audiences are directors, so make sure this section provides only the key stats and recommendations.
You are encouraged to try collating other information about those companies on top of the data provided by the lecturer.
Attachment:- Briefing.rar
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