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PROBLEM SOLVING (Calculating the acquisition cost) Networking Event
30 Business cards was given. Half is not interested while 10 seems to be interested and 2 said that they are not interested but might consider purchasing. The remaining clients immediately purchased. Assuming that the sale per customer is $75.
The cost of the event was $150, (1) what is the cost of each customer gained? (2) How much is the profit due to the event? And (3) how much is the total net profit from the event?
As an active Digital marketer, you provided a follow-up email successfully to potential customers. (4) How much is the new cost of each customer gained (5) How much is the profit due to the event? And (6) how much is the total net profit from the event?
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