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Calculate the total sales required

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Reference no: EM132845532

Question - Syarikat BeritaKini (BK) is a mass media company. One of the Company's main product is BKBulanan which is delivered to customers on the first day of each month. Besides this, there is a weekly version; BK-Mingguan; subscribed by customers through online at a higher price. About 60% of the subscribers are local customers. Syarikat BeritaKini has been experiencing rapid growth for the first few years of its establishment; however, subscription sales have been declining in the current year due to weak economic markets and the COVID-19 pandemic. The following is the annual cost and sales structures by Syarikat BeritaKini:

Fixed costs RM306,000

Variable costs:

Delivery RM0.60 each issue

Commission RM3.00 each subscription

Administrative RM1.50 each subscription

Sales Mix based on Volume:

BK-Bulanan 20%

BK-Mingguan 80%

Selling price:

BK-Bulanan RM47 each subscription

BK-Mingguan RM19 each subscription

Required -

a) Calculate the total contribution margin and contribution margin ratio for the subscription of BK-Bulanan and BK-Mingguan, respectively.

b) Calculate the break-even points of Syarikat BeritaKini annual sales in unit subscription and ringgit.

c) Calculate the total sales required (in unit subscription and ringgit) for BK-Bulanan dan BK-Mingguan to achieve a target profit of RM75,000.

d) Explain TWO (2) assumptions applicable for Cost-Volume-Profit (CVP) analysis.

Reference no: EM132845532

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