Reference no: EM132489148
USD mil Colgate-Palmolive
2012 2013 2014 2015
Revenue 16,734 17,085 17,420 17,277
Net income 2,431 2,472 2,241 2,180
Total Assets 12,724 13,394 13,876 13,459
Shareholders' Equity 6,953 7,163 7,303 7,917
Industry
2015
Profit Margin 10.58%
Total Asset Turnover 0.74
Leverage 2.28
ROE 17.85%
Question a. Calculate the return on assets and the return on equity for each year.
Question b. Discuss the changes in returns from year to year using the decomposition of ROE.
Question c. Comment on Colgate-Palmolive's' ROE in 2015 relative to the industry.