Calculate the pros also cons of each alternative action

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Q. Your CEO has asked you to formulate a recommendation for explain how to expand into Western Europe. Your options are (a) to export from the US, (b) to license a European industry to manufacture also market the computer in Europe also (c) to set up a wholly owned subsidiary in Europe. Calculate the pros also cons of each alternative also suggest a course of action at your CEO.

Reference no: EM1377908

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