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Calculate the Lerner index if the marginal cost of producing Botox is $1.50 per vial. Recently, Pfizer and Allergan - the makers of Viagra and Botox, respectively - initiated a $160 billion merger. Pharmaceutical companies tend to spend a greater percentage of sales on R&D activities than other industries. The government encourages these R&D activities by granting companies patents for drugs approved by the Food and Drug Administration. For instance, Allergan spent large sums of money developing its popular wrinkle-removing neurotoxin, Botox, which is currently protected under a patent. Botox sells for about $15 per vial.
Problem 1: Does the Lerner index make sense in this situation?
multiple choice
Option 1: No, it is not possible to have a Lerner index this high.Option 2: No, a Lerner index this high is not consistent with profit maximization.Option 3: Yes, Allergan has a patent-protected monopoly.
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