Calculate the average expected sales the firm

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Reference no: EM132036998

Consider the following table showing the projected outcomes from an extensive and expensive new marketing campaign:

Probability Additional Sales in Units

Ineffective Marketing 15% 20

Fair Consumer Response 20% 50

Normal Response 30% 90

Above Average Response 20% 150

Extremely Effective 15% 250

Calculate the average expected sales (in units) the firm can expect given the probability of outcomes.

Reference no: EM132036998

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