Reference no: EM131444598 , Length: word count:3000
Assessment Authentic tasks - Case study analysis report
The business report is based on the following case study.
An Australian manufacturing company which is a market leader in the fashion sector in the Australasian market with operating headquarters in Sydney is keen to develop new product lines, so that the company can expand its market share in the Australian market. The Research and Development (R&D) department of the company has prepared a proposal to work on a new clothing line.
Assume you work as an Analyst for this company and you have been asked to study the Australian fashion market. You have been requested to study the characteristics of currently available clothing products such that the company will be in a better position to price its proposed new line. You have collected data for 120 products on the market. The data is on an excel file named "FASHION". In this case study, data is given for three competing popular clothing brands. The data collected are recorded in the file Fashion.xls as follows:
Price: Unit price of the product
Brand: 1 for Calvin Klein, 2 for Zara, 3 Tommy Hilfiger and 4 for Ralph Lauren
Style: 1 for Business, 2 for Sport Clothes and 3 for Casual
Gender: Target: 1 for woman; 2 for man
Assignment Tasks:
1. Visually present data for the unit price of the product from different brands. Calculate descriptive statistics for the prices of different brands. Comment on the location, shape and variability of those distributions.
2. Visually present data for the unit price of the product for different styles. Calculate descriptive statistics for the unit prices of the three styles among the brands. Comment on the location, shape and variability of those distributions.
3. Visually present data for the unit prices of Zara's products for the three different styles. Calculate descriptive statistics for the unit prices of Zara's products for the three different styles. Comments on the location, shape and variability of those distributions.
4. A common belief is that there is a difference in product prices between women's and men's clothing lines. How do you test that there is a significant difference in average prices across these two gender targets? Use appropriate inferential statistical techniques.
5. Using the data collected, how do you test the claim that there is no significant difference in average product prices of the different brands? What do you find from your analysis? Use appropriate inferential statistical techniques.
6. It is commonly believed that there is a difference in product prices between Business, Sport and Casual clothes, due to differences in fabrics, manufacturing techniques and targeted customers. How do you test that there is a significant difference in average prices across the three styles? Use appropriate inferential statistical techniques.
7. Zara claims to keep similar prices for business, sport and casual clothes. How do you test whether there is significant difference between average prices of ZARA's clothes for different styles? Use appropriate inferential statistical techniques.
Attachment:- Assignment File.zip
Good investment for the mutual fund
: Suppose you are an analyst in a mutual fund and you have been following Apple for several years. The mutual fund has invested heavily in Apple. You have just been asked by the mutual fund manager to write a report on Apple with analysis and more impo..
|
Sleep for med students vs non med students
: Consider the sleep habits of med students versus non med students. The study consists of the hours of sleep per day obtained by 25 med students and 30 non-med students. The summarized data is given in the table below. x-bar is the mean hours of sl..
|
What was the firms cash flow from assets
: The December 31, 2015, balance sheet of Schism, Inc., showed long-term debt of $1,460,000, $152,000 in the common stock account, and $2,770,000 in the additional paid-in surplus account. The December 31, 2016, balance sheet showed long-term debt of $..
|
Complete a root-cause analysis
: Identify your problem statement and complete a root-cause analysis. Identify which quality tools you used to identify and vet the problem. Explain the quantitative and qualitative tools you used and provide a summary of how you arrived at your pro..
|
Calculate descriptive statistics for the prices
: Visually present data for the unit price of the product from different brands. Calculate descriptive statistics for the prices of different brands. Comment on the location, shape and variability of those distributions
|
How to find the interquartile range of the score
: The score is approximately normally distributed with a mean of 270, and population standard deviation of 9, how to find the score at the 25th, 75th percentile? and how to find the interquartile range of the score?
|
What is the endowment effect
: A consumer is given the chance to buy a baseball card for $1, but he declines the trade. If the consumer is now given the baseball card, will he be willing to sell it for $1?
|
What is the earnings per share
: Lifeline, Inc., has sales of $585,000, costs of $273,000, depreciation expense of $71,000, interest expense of $38,000, and a tax rate of 35 percent. The firm paid out $36,000 in cash dividends and has 35,000 shares of common stock outstanding. What ..
|
Current market price of the bonds
: Bright Sun, Inc. sold an issue of 30-year $1,000 par value bonds to the public. The bonds had a 9.20 percent coupon rate and paid interest annually. It is now 7 years later. The current market rate of interest on the Bright Sun bonds is 11.91 percent..
|