Buyer and consumer behavior

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Reference no: EM133160425

Discussion

Discuss the factors that drive family purchase decisions. Explain why this information is important to marketers and discuss how they use it when marketing products. Illustrate your ideas with specific reasons, facts, and examples. In replies to peers, indicate whether you agree or disagree with their assessment and justify your response using the topic Resources.

Reference no: EM133160425

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Buyer and consumer behavior : Discuss the factors that drive family purchase decisions.

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