BUSS 1009 THE ADIDAS - REEBOK MERGER - Case Analysis

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Reference no: EM132394413

BUSS 1009 Strategic Management - Case Analysis Assignment - Middle East College, Oman

Learning Outcome:

1. Explain the differences and similarities perspectives and theories that contribute to the processes of strategic management within different contexts. (e.g. large/small organizations), critiquing assumptions, similarities and limitations of existing theories and paradigms.

2. Understand and integrate a range of contemporary issues within the strategic management field and their influence on the strategic decision making process.

THE ADIDAS - REEBOK MERGER - Case Analysis

Tasks:

Question One: (a) Discuss the main reasons and benefits of mergers and acquisitions as mentioned in the case study.

(b) Use the case study to discuss the main challenges and issues of mergers and acquisitions of both organizations as external growth.

(c) Use SWOT analysis to clarify strategic dimension of both Adidas and Reebok after the merger.

Question Two: (a) Discuss the key differences between deliberate and emergent strategic management perspectives.

Question Three: Use the Hofstede Cultural Dimensions' Theory to examine the position of the merger of two organizations and highlight the main points of similarities between both organizations with referencing your answers to the case study.

Attachment:- THE ADIDAS- REEBOK MERGER - Case.rar

Reference no: EM132394413

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