Businesses respond to rise of conscious consumerism

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You will then choose one of the following research questions, do some more research on it, and write a paper on that topic.

Should companies, whose primary goal is to make a profit, be allowed “greenwash” their products in order to appear as if they are socially conscious?

Should businesses respond to the rise of conscious consumerism by producing more socially conscious products?

What types of things should businesses do if they want to become more globally responsible?

Audience: You will be writing this report for a public meeting of UC Davis students, professors, and staff who are trying to decide new standards by which certain products will be “featured” (i.e., be prominently placed) in the bookstore. Most Aggies say that featured products should only be available to socially responsible companies, but not everyone agrees on what socially responsible means.

Reference no: EM131903929

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