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This final research paper must demonstrate an understanding of new learning in logistics management and how the supply chain supports the organization's business strategy. The paper must be eight- to- ten pages (not including the title and reference pages), integrating readings, multi-media and class assignments. It is mandatory to include research from the course text, as well as six- to- eight sources from the internet or online library to support your views.
In your eight- to- ten page research paper (not including the title and reference pages), you will describe both the business strategy and supply chain strategy for your organization, for a business unit of your organization, or for some other organization for which you have worked in the past and still retain contacts. Your research paper will analyze how this organization aligns its business strategy with its supply chain strategy and recommend strategy or tactics to improve strategic alignment based on scholarly resources and what you have learned in this course.
You are required to use non-course materials to support your contentions and incorporate supporting documentation to support your analysis. Use APA style and submit your proposal to the instructor by the last day of class.
Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean consumers of the ethics involved in buying clothing made from Bangladeshi factories .
The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..
The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..
The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..
Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..
Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.
The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.
Promotion strategies of the one's own developed website
Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..
In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.
Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.
A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.
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