Reference no: EM131598224

Perform a business strategic plan on the company "Alexion Pharmaceuticals". Attached are the BCG matrix, CPM, and competitive analysis. Please use the attachment to provide the following (3) information:

-QSPM

-strategy and prioritization selection

-action plan for implementation

Below must be used to get more detailed information:

Use these guideline to Develop the Plan:

• Identify strategies;
• Discuss strategies used at corporate, business and function levels using the concepts learned in the course;
• Recommend specific strategies and long-term objectives;
• Recommend procedures for strategy review and evaluation;
• Use frameworks and tools discussed throughout the course.

Identify strategy recommendations using the following format for the formulation of strategies. 

• Goal (The desired outcomes to be achieved)
• Objective (Measurable milestone toward accomplishing the Goal)
• Strategy (The approach used to achieve the Goal)
• Tactic (A specific activity undertaken to implement the Strategy)

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