Business-level strategy and offensive-defensive strategy

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Select four companies, each of which is an exemplar of one of the four types of strategies: cost-leadership strategy, differentiation strategy, offensive strategy, and defensive strategy. First, Provide a brief description for each company (3-4 sentences). Then, explain why you think the company is successful and how the company gains its competitive advantages through the formation and implementation of the specified strategy. Provide a discussion on the firms' business-level strategy and offensive/defensive strategy.

Reference no: EM132894343

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