Business leader in providing streaming services

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Netflix over the last years became a business leader in providing streaming services. Netflix enjoys a big market share in the video streaming industry. The company has been enjoying a large number of most popular television shows and movie events. Netflix has experienced several competitors with varying success over the years. Disney led by Iger and his team of executives has a content of over ten years and has secured some of the most popular brands in the entertainment industry. It has begun a large production machine making it ready to blend out highly awaited new content for the entertainment industry. This new investment has been seen as not only a game-changer but also a tool to make Disney competitive in the industry. The massive investment will enable Disney to create huge content and also acquire assets as well as optimize the utilization of a strong media network, retail division, and theme parks to promote their content and other projects (Transit et al., 2019). With this massive investment, Disney is growing faster than Netflix. As of December 2020, Disney attained 137 million subscribers worldwide while Netflix increased its subscribers by 37 million making its total subscribers 200 million worldwide. With.

Reference no: EM133653073

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