Reference no: EM133125131
Your textbook, E-commerce 2019 15e by Laudon and Traver discuss the unique features of ecommerce technology found in Chapter 1, Section 1.3 - Page 17 to 21 - Unique Features of ECommerce Technology. According to your textbook, there are "8 unique features of ecommerce technology". Pick any three of the eight unique technologies found in the textbook and you will show and explain how your website demonstrates and/or leverage each of the technologies for business significance. Pick only technologies your website contains; Do not pick technologies that your website does not contain. The explanation must include pictures from your website to support your writing.
2. Every business is impacted by ethical, social and political issues. The textbook discusses various ethical, social, and political issues that are related to e-commerce business. Based on your business that you created per My Business Idea - Bringing it to Life Using Shopify, identify two ethical issues, two social issues, and two political issues related to your business. This would be a total of six issues. Provide a short explanation of each issue, and then provide a meaningful solution to each issue.
3. We discussed in class the challenges with the privacy changes to Apple's iOS 14.5 and the upcoming Google's Android 12 mobile operating system which could have a significant impact on digital marketing. Based on the textbook for e-commerce marketing and advertising concepts as well as social, mobile, and local marketing, what impacts do you foresee to your ecommerce business with this change in privacy setting?
Review all areas in the textbook for marketing and advertising, social, mobile and local marketing to determine your answers. Be sure to include your assumptions that lead to your answer or answers.