Building your company vision

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Reference no: EM131202119

Review the Collins and Porras article, "Building Your Company's Vision," in the Harvard Business Review.

Write a 5-page analysis of Starbucks organization's vision statement, mission statement, and code of ethics using the concepts in the article as the basis for your analysis.

Use the following format for your analysis:

Write a 1-page analysis for each statement—vision statement, mission statement, and code of ethics

Explain how the statements work together and how these statements drive strategy in the organization of Starbucks.

Reference no: EM131202119

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