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Discuss the importance of brands in consumer purchasing behavior. Why is it important for companies to try to build a strong brand in the eyes of their target market? Select a brand to which you are loyal and then discuss the product or service explaining what makes you a loyal customer. What does the company stand to gain from their brand loyal customers?
Find an article on the Wall Street Journal (only) from our NU library about a strategy or a strategic-related issue of a company you like,
You are the CEO of a struggling company. You realize that higher financial incentives, as demonstrated in the Dan Pink video, leads to lower performance. How do we motivate employees in times of "change", when the demands on your company to innovate ..
You have a team of 50 agents in 1 office in 1 city. After a lot of recent, quick growth to get to 50, you have just started to stabilize the program. Then, you’re asked to split the program into 2 groups, add 10 more people, and keep 1 group in the s..
Exactly what constitutes quality service? Quality service is. An "unemotionally subscribed" email recipient is one who
How should the VP evaluate performance of the factory? Discuss the metrics that must be balanced to achieve Saul’s goals.
Using advertisements familiar to you, offer ten examples of Savan’s distinction between “big lies” and “little lies.”
involves the power to act (e.g. the right to take action, the right to make decisions, the right to direct the work of others
Is it immoral for U.S. businesses to use cheap/less costly overseas labor? What is the primary issue? Briefly explain your position.
What Internet business model would be appropriate for the company to follow in creating a Web site and why?
What kinds of campus activities could a full time university student do that might lead to the perception that he or she is a charismatic leader?
Which of the following types of organizations has a simple design and little need for specialization and standardization?
Discuss the ways that your response might have harmed you or hindered you in the stressful situation you described. Identify the causes and effects of stress, as well as, the theories and concepts of stress management and self-regulation.
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