Build better mousetrap

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1. A business can still achieve their objective when information is missing or incomplete, but also how they may not achieve their goals despite making the “best choice”? Provide an explanation on how these are both true

2. Someone once said “build a better mousetrap and the world will beat a path to your door.” If this is true, why is it important for a retailer to select the correct site within a trading area? Explain your answer.

Reference no: EM131747648

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