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Have a couple of questions. Please provide an individual reference to each question.
Q1. Product strategy, as part of the marketing mix, should be driven by consumer needs. Consumers make purchase decisions based on perceived benefits. Sometimes translating desired benefits to product design, features, and overall product strategy can be challenging for marketers. Discuss why this is the case, citing specific real-world examples of products that have been successful and products that have been unsuccessful.
Q2. Explore the Marketplace Live simulation. Discuss any previous experience you have had with strategic planning. How will your experience help you in working with your team to build a successful marketing division? What challenges will you face? Provide specific examples of both strengths you can offer and challenges you may face in building your microcomputer division.
Discuss the interface between Purchasing and Supply Management and Logistics Management - specifically with respect to selection of a third party logistics provider, analysis of the total cost of ownership,
Explain why the Facility Layout and the Work System Design is important? How does it impact the business and workforce? What could go wrong if the two are not correct?
corporate executives are pressured between conflicting interests of internal and external stakeholders. provide a
Explain why do you think the subject of OB might be criticized as being "only common sense," when one would rarely hear such a criticism of a course in physics or statistics
market share growth and product diversificationa company is contemplating a significant 5 growth in its market share
Analyze the leadership style of a contemporary leader from one of Fortune Magazine's Top 100 Companies to Work for in 2016 in terms of their transformational, transactional, and charismatic leadership styles.
Analyze the case on "The Speed Team at IBM"
What is the organization's current focus and What are the organization's overarching goals
Read the article titled "The Perils and Pitfalls of Leading Change". Next, analyze the change that was implemented by Daniel Oliveira. Synthesize the change based on Kotter's eight (8) steps for leading change.
Imagine that you work for a company with an age diverse workforce. You have baby boomers working with millenials. Their backgrounds are different, and how they view work is different. This is causing some friction within the workforce. Before the ten..
Describe the impact of uncertainty and change on the individual and the organization
cpi and a basket of goodswe hear all the time about inflation and this thing called the cpi...so what is the cpi and a
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