Briefly describe what are the SBUs

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Question: 1. Name one of the best-known industry analysis tools. List and describe its main components. What is its analysis value?

2. The Boston Consulting Group uses SBUs. What are SBUs and their identifying characteristics? Using the BCG Growth-Share Matrix classify the SBUs of a company of your choice.

Reference no: EM131823646

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Briefly describe what are the SBUs : The Boston Consulting Group uses SBUs. What are SBUs and their identifying characteristics? Using the BCG Growth-Share Matrix classify the SBUs of a company.

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