Briefly describe topic - Social Mobile and Local Marketing

Assignment Help Management Theories

Reference no: EM131808362 , Length: word count:3000

Assignment: E-Portfolio

Assessment Objectives: This assessment items relates to course learning outcomes:

1. Articulate the recent developments in e-business industry and its likely future directions.

2. Compare and explain various types of e-business infrastructure technologies, business models, and payment and security systems in a corporate setting.

3. Formulate and critically evaluate the impact of e-business strategies on organisational processes and outcomes.

4. Demonstrate the technical research skills to assess existing and emerging e-business technologies to transform organisations for competitive advantages.

5. Develop the ability to work independently and contribute as a member of team employing appropriate interpersonal; professional and technical communication skills.

6. Interpret the legal, ethical, social and cultural issues that affect the use, design; and implementation of e-business systems.

Assessment Task:

This is an individual assessment. In other words; the e-portfolio is to be maintained by every student individually.

The e-portfolio assignment aims to enhance your weekly learning and teaching as per the weekly topic and maximise your engagement with the course resources (please see weekly topics under Schedule in this course profile).

As a learning tool, e-portfolio will enable you to accumulate evidence of your learning during the term. In this assignment; you are required to research at least three references (two academic and one general; and published within the last 3 years) that are relevant to the topics covered in each week from teaching Week-3 to Week-8. So the entries will be made in the portfolio on a weekly basis starting from Week-3 until the end of Week-8 (due date). You will briefly describe and relate the academic sources to the topics covered in that week. You will enrich your weekly e-portfolio with relevant illustrations; video clips, and other multimedia applications as well. As a total you need to have 6 e-portfolio documents, and each e-portfolio carries 5 marks. The length of each weekly e-portfolio should be approximately 500 words.

In this assignment, you will use Mahara as a learning tool for your e-portfolio.

Topics -

Week 3 - Building an E-Commerce Presence

Week 4 - E-Commerce Security and Payment Systems

Week 5 - E-Commerce Business Strategies

Week 6 - E-Commerce Marketing and Advertising

Week 7 - Social, Mobile and Local Marketing

Week 8 - E-Commerce Relating and Services

Reference no: EM131808362

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Reviews

len1808362

1/10/2018 11:52:22 PM

Australian student, Below I've attached two attachments: one for assignment requirements and other one for topics. Please check and let me know asap. Total of 3000 words, 500 words portfolio on each topic, please make sure that your work must include all topics from week 3-week 8. 6 portfolios in total. And it must include Harvard referencing, atleast 3 references two academic and one general reference from websites. References must be less than 3 years old. i.e, which is after 2014.

1/10/2018 11:52:12 PM

Marking Criteria for E-Portfolio: Knowledge and understanding of the topic, Quality of academic source, Relevance of the academic source, Description of the source, Relating the source with the topic. And Overall quality of the work.

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