User Account

All Pages

Briefly describe the marketing campaign concept

Assignment Help Marketing Management
Reference no: EM133339518

Brand: Apple

Product: iPhone (Apple Products)

Question: Briefly describe the marketing campaign concept you are proposing in your marketing plan. Be sure to include the following:

  • Who is the target audience?
  • What is your goal?
  • What approach and strategy are you using for the campaign?

What is your proposed promotion mix, and which specific marketing communication tools will you use? Why do you think this is the right promotion mix for achieving your goals with this audience?

 

Reference no: EM133339518

Questions Cloud

Presentation skills : Complete the Harvard ManageMentor Module "Presentation Skills" from the Course Pack.
Can we say that marketing is an american concept : Does contemporary marketing have more in common with behavioral sciences or economics? Provide reasons as to why it's one or the other, or why it's a mix.
Large scale transformational change : Identify and substantiate 2 of Kotter's 8 Steps for Large Scale Transformational Change
Personal life or future career with real life examples : Reflect on The Principles of Crisis Management mean to our personal life or future career with real life examples.
Briefly describe the marketing campaign concept : Who is the target audience? What is your goal? What approach and strategy are you using for the campaign? Briefly describe the marketing campaign concept
Discuss the merits and pitfalls of using systems : Discuss the merits and pitfalls of using systems thinking frameworks such as causal loop diagramming (CLD) and Theory of Constraints (TOC) methods,
Articulate the underlying details of each vals motivational : Articulate the underlying details of each VALS motivational type Articulate the philosophy behind the PRIZM approach to market segmentation.
What are the global implications for the product : What are the global implications for the product or service you are marketing? What are the global implications of your marketing strategy and recommendations?
Why are virtual home tours growing in popularity : Why are virtual home tours growing in popularity? how has the coronavirus contributed to this phenomenon Retailers such as Amazon and IKEA have augmented

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd